Pentland Brands has partnered with SportInspired to deliver UK-wide programmes which support young people in disadvantaged communities to improve their wellbeing through sport.
 
Over the course of three years we will be running programmes in London, Nottingham, Blackburn and Sunderland. The aim of the partnership is to increase physical activity levels and improve mental wellbeing by giving children the opportunity to find a sport they love in the hope that it will instil long-term active habits.
 
It’s really important to us that we support causes that resonate with our people and our brands. As an organisation we believe in more than attaching our name to a cause; we want to get involved in a way that’s meaningful to our community. So, it’s great that our people will be volunteering all over the UK in the next two years to support the SportInspired team in their mission to create sports programmes that connect communities.”  Andy Long, CEO of Pentland Brands
 
Pentland Brands and SportInspired will continue to work in partnership to bring together sports clubs and schools across the regions to build a lasting impact for school children in disadvantaged communities through grassroots sports.